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Facebook sees mobile riches in richer app ads CNET  - 54 minutes
Mobile app ads can now deep link to app makers' content, opening a new realm of possibility for developers wanting to reach Facebook's ...

Facebook Offers Mobile Promotions Aimed at Boosting App Usage Bloomberg  - 16 minutes
Facebook Inc. (FB) , operator of the world's most popular social-networking service, unveiled a mobile-advertising tool aimed at encouraging ...

Who Advertises on Facebook's Mobile App? Other Apps BusinessWeek  - 21 minutes
Facebook is introducing a new kind of mobile advertising to help app developers remind people to use the apps they've already downloaded

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